Work

Brand Image

Brand Image

HLN - Y&R

The XX, Artist
Song: Intro

This is AHH

This is AHH

Coca Cola - Wieden + Kennedy

The Jude, Artist
Les Filles Francaises, Song

Black Ink

Black Ink

Kraken Rum - Dead As We Know It

Bobby Darin, Artist
Weston Fonger, Sound Design

Band of MINI – Bulldog

Band of MINI – Bulldog

MINI - BSSP

Song: I believe in a Thing Called Love
Artist: The Darkness
Director: Bruce St. Clair

A Night In

A Night In

Trojan - Joey & Co

Artist: Avila
Song: All Shook Up

Don’t Fence Me In

Don’t Fence Me In

Nokia - W+K/New York

Composer: Daniel Johnson
Director: Malcolm Vanville

Hugs

Hugs

Absolut Vodka

Day One

Day One

Dick's Sporting Goods - Anomaly

Adam Agin - Artist
"Book Ends" - Song
David Frankham - Director

Acadia

Acadia

GMC - Lowe/New York

“I Melt With You” Nouvelle Vague
Anthony Atanasio, Director

Real Is

Real Is

Chobani - Boathouse Group

Macy Gray - Artist
"Beauty in the World" - Song Title
Lisa Rubisch - Director

Applause

Applause

Erdgas - Shining Pictures Productions/Zurich

Coronation

Coronation

Budweiser Black Crown - Anomaly

Soho Dolls - Artist
"Stripper" - Song Title
Samuel Bayer - Director

Visage

Visage

Nivea - TBWA/Chiat/Day Hamburg

Artist: Ingrid Michaelson
Director: Jaci Judelson

Infinity

Infinity

British Telecom - AMVBBDO/London

Composer: Allie Moss
Director: Nicolas Caicoya

Tilt Shift

Tilt Shift

GMC - Digitas/Boston

Tim Hanauer, Artist
Keith Loutit, Director

Blackberry Torch

Blackberry Torch

AT&T - BBDO/New York

Eric Maltz, Composer
Michael George, Animator

Then and Now

Then and Now

GM - McCann Erickson/Detroit

“AM Radio” Everclear
Michael Schmidt, Re-Mixer

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News

Flo Rida’s ‘Good Feeling’ Tapped by Budweiser for Super Bowl Spot

By Andrew Hampp, New York via BILLBOARD MAGAZINE
Flo Rida feels a lot like Tom Brady or Eli Manning right about now. The rapper’s No. 3-peaking single “Good Feeling” is about to become even more ubiquitous after it’s featured in a commercial for Budweiser, titled “Eternal Optimism.” The song is juxtaposed against The Cult’s “She Sells Sanctuary” to demonstrate how Budweiser has spanned time and culture throughout its history – apparently just enough to make Flo Rida one happy rapper.

“I was in the studio last night recording when I got a chance to see the commercial,” the rapper tells Billboard.biz. “It was almost like I’m playing in the Super Bowl because I’m getting a big payday as well. I was like, ‘You know what, I didn’t think about this, I’m like one of the players on the field getting paid.’”

Of course, Flo Rida is just one of many folks getting paid off “Good Feeling,” which notably samples Avicii’s “Levels,” which also samples Etta James’ “Something’s Got A Hold On Me.” The song is James’ first-ever top 10 hit, as her signature song “At Last” only peaked at No. 47 and other songs charted slightly higher. Of the blues legend, Flo Rida said he was in the studio when he learned of her recent death. “I saw an e-mail and was like, ‘Oh my God.’ She’s been a super contribution to this record,” he says. “When I first heard the sample, I said ‘Oh man I gotta do this it’s gonna be a classic rendition for the trio alone. Avicii is number one, Dr. Luke on the production and things like that and Etta James on the vocal.”

James and Avicii are just two of the guests on Flo Rida’s third album, “Only One Rida (Part Two),” tentatively set to arrive in March. Among other artists set to appear, Flo Rida confirmed LMFAO, Lil Wayne and Pleasure P, as well as Australian singer Sia who handles hook duties on second single “Wild Ones” (which re-entered the Hot 100 this week at No. 100.) Of the latter, Flo says he was first introduced by his A&R rep during a chance shared studio session. “It was amazing just to hear her voice,” he says. “I thought she was just another writer and everything, but when I got a chance to get information on her and everything I found out she was a huge artist overseas. Now my social circle goes crazy when they hear that song, I’m definitely happy.”

Though his team – the Miami Dolphins – didn’t make it this year, Flo Rida will nevertheless be flying out to Indianapolis this weekend to catch the game in person, where his “Run To You” songmates LMFAO will be performing alongside Madonna. “Those guys are very humble. I got a chance to do shows with them early on. They were working hard and to see them have such a massive hit [with 'Party Rock Anthem'] is great. They have great energy and are just some nice and humble guys.”

NIVEA Turns ‘Visage’ With Help From Yessian /Dragon Licks

We partnered with TBWA-Hamburg for a commercial that highlights the benefits of NIVEA Visage for beautiful skin. Supporting the spot is the upbeat acoustic guitar song You and I by Ingrid Michaelson. Licensed through Yessian’s Dragon Licks You and I is an anomaly and although it hasn’t been released or promoted as a single, it’s Ingrid`s fourth biggest seller.


Credits: NIVEA Visage “Essentials” featuring You and I by Ingrid Michaelson
Agency: TBWA Hamburg / Beiersdorf
Producer: Susan Obaro
Creative Team: James Cheung / Natalie Bell

Music House: Yessian / Dragon Licks Licensing
Artist: Ingrid Michaelson
Song: “You and I”

Director: Jaci Judelson
Editor: Peer-Arne Sveistrup
Editing Facility: Delipictures

Dragon Licks Dresses Ralph Lauren

Dragon Licks Dresses Ralph Lauren

April 2009 – Dragon Licks worked with the Ralph Lauren production team to identify artists that would best represent the Ralph Lauren brand through a series of web films that will be featured on the RL global website. The film features Axaquira – “El Poeta”, Esmerine – “Why She Swallows Bullets and Stones”/”Red Fire Farm”, and Bonobo – “Sleepy Seven” . The Dragon Licks team worked with the bands to edit and sweeten their tracks to fit the film perfectly. The goal was to make the music work with the picture in a cinematic way….the result is a web film that has a feature twist.

A Carrefour Christmas

A Carrefour Christmas

November 2008 – Dragon Licks collaborated with TwentyFour Productions in Belgium to license the classic Christmas tune “Let it Snow” for the Carrefour 2008/2009 holiday campaign. The film spotlights the magic of the holidays and how Carrefour has everything you will need at your home for the season. It will warm your heart!